Your Skin Has Changed. So Should Your Routine.
You’re not imagining it. As estrogen declines, so does your skin’s elasticity, hydration, and glow.
But here’s the good news: With the right ingredients — not more products — you can get visible results in less time. That’s why we created a 2-step kits for women 50+ who want glow without the guesswork.
66 years young. Glowing. And loving her skin again.
“I’ve tried every cream, serum, and miracle product out there — but most either dried my skin or overpromised and underdelivered. When I simplified and started using just a few high-quality products, everything changed. My skin finally feels soft, firm, and nourished — without the clutter.”
Sheila uses the Lift & Glow Kit every night: a collagen-boosting cream-serum hybrid and a nourishing facial oil. It’s her not-so-secret glow-up ritual — and she swears it’s helped her skin look better at 66 than it did at 46.
“This quiz gave me a routine that actually works. My skin feels calm, hydrated, and glowing — finally!”
25% off Your Entire New Routine
automatically added. new customers only.
25% off Your Entire New Routine
automatically added. new customers only.
Saw Firmer Skin With Fewer Wrinkles
Fine lines reduced by an impressive 85%
Deep lines and wrinkles visibly diminished by 58%
Skin felt significantly firmer and more elastic, with a 56% improvement
Reported Smoother Skin
Around the Eyes
Fine lines around the eyes reduced by 91%
Under eye puffiness reduced by 50%
Skin around the eyes felt firmer and smoother by 60%
Saw Brighter, More Even Skin
Skin appeared 66% brighter
69% improvement in skin tone evenness
Hyperpigmentation visibly reduced by 71%
Skin texture enhanced by 79%, unveiling smoother skin
Pores appeared 85% less noticeable
We offer a 30-day, risk-free money-back guarantee. If you’re not happy with your new routine for any reason, we’ll refund you — no questions asked.
Your routine is personalized based on your quiz answers, so the ingredients vary depending on what’s best for your skin. Once you receive your recommendation, you’ll find full ingredient lists in the FAQ section on that same page. All our products are made with natural, safe ingredients — many of them handpicked from certified-organic forests in Northern Sweden.
No, this is not a subscription. The quiz matches you with a one-time purchase tailored to your needs. If you love your routine, you’ll have the option to subscribe later for even more savings — but it’s never required. As a first-time customer & as a limited-time offer, you’ll also receive 25% off your entire routine. We ship from Maine, USA, and your order will arrive within 2–5 business days, with free shipping.
I can't believe the difference in my 66-year-old skin—plumper, tighter, and with significantly fewer wrinkles. The fact that it’s all-natural and freshly made in small batches is a huge plus. Clean, effective skincare tailored for mature skin that I feel good about using.
I struggled with complex skincare routines that didn’t deliver results. With NOOMI, it’s as simple as cleanse, apply, and go. After just weeks, my skin tone is more even, deep wrinkles have softened, and my neck feels firmer. At 68, I’m thrilled to use less makeup and feel more confident!
My skin is firmer and smoother, and age spots from years of sun exposure are fading. Even puffiness around my eyes is disappearing. Heading out makeup-free feels amazing. This product truly transformed my skin—I can’t recommend it enough!
I've been using NOOMI for a year now, and I truly notice a difference. My face feels fuller, and when I smile, I no longer feel those fine lines forming. My skin also looks much clearer. These products have helped reduce sun damage and keep my skin looking more even and healthier. I love the fact that the ingredients are clean and natural, and I appreciate not needing a long, multi-step routine.
Water & Filler-free
Skin is naturally impermeable, which means it doesn’t absorb water. Our waterless formulas are designed to mimic the skin's natural sebum, allowing ingredients to interact with and work more effectively on the skin, ensuring quick absorption. Our products are free from distilled water, SLS, parabens, perfumes, alcohol, harsh synthetics, and palm oil.
Simple, Effective Routines
At NOOMI, we believe in the power of simplicity. Our products are up to 10 times more concentrated than traditional skincare, meaning one product can do the job of many. By reducing the number of products in your routine, we make it easier for your skin to absorb what it needs, keeping your routine simple, effective, and irritation-free.
Small Batch Production
Each of our products is handcrafted in small, fresh batches in San Diego, using ingredients harvested from our Scandinavian landscapes. We reject mass production in favor of true craftsmanship, ensuring every product reaches you at its peak potency. This process maximizes the benefits of each drop, unlike traditional products that sit on shelves for months.
Potent Swedish Botanicals
Rooted in Swedish family traditions, NOOMI Stockholm blends generations of expertise in Nordic botanicals with advanced green chemistry. After carefully harvesting potent ingredients from organic-certified forests in Scandinavia, we use our proprietary cold-pressing process to preserve their natural potency, creating high-performance skincare that delivers visible, long-lasting results.
Sustainability & Giving Back
At NOOMI, sustainability is at the core of our business. Our packaging is eco-friendly, using recyclable and recycled materials wherever possible. Instead of cardboard, we use reusable organic cotton bags, and our cards are printed with algae. We also give back—10% of every order supports cancer research and educational initiatives.
