Effortless Anti-aging
In search of a no-fuss but powerful anti-aging routine? You've found it right here.
"I feel overwhelmed. I'm searching for an easy, effective anti-aging routine."
"I'm using 8 different products, but I'm not even sure what they're doing."
"I’ve spent tons of money on skincare products and nothing seems to work.”
Sounds familiar? As an aesthetic nurse and licensed esthetician, I often encounter women struggling with these concerns.
Navigating skincare may feel overwhelming due to endless choices, but it doesn't have to be.
In fact, as your skin matures, it’s even a better reason to keep it simple.
After 50, your skin produces less natural oils, collagen, and hyaluronic acid, leading to dryness, sagging, and wrinkles.
As this occurs, your skin becomes thinner and more sensitive, making it less tolerant of layers of different products..
Hence, it's the ideal moment to streamline your approach.
So, If you're seeking to restore your skin's former glow and firmness without breaking the bank, while keeping it simple, I've got just the guide for you.
Read on for an effortless anti-aging routine—because your skin deserves it.
By Tindra Eriksson
Aesthetic Nurse & Licensed Esthetician
REJUVENATING CLEANSING ROUTINE
TYPE OF CLEANSER: Choose a mild, hydrating cleanser crafted with clean ingredients to preserve the skin's natural oils.
Opt for cream or oil cleansers as they effectively maintain moisture, preventing any tightness in mature skin.
Steer clear of foaming cleansers as they may lead to dehydration, potentially accentuating fine lines that might be less noticeable with well-hydrated skin.
(If you wear makeup, especially around the eyes, consider using a dedicated makeup remover. Choose a gentle micellar water and follow it up with your regular cleanser for thorough cleansing.)
FREQUENCY: Cleanse your skin twice daily – in the am and pm to effectively eliminate impurities, makeup, and pollutants for a refreshed and clear complexion.
TIP: Pat Dry Don’t Rub! After cleansing, pat your skin dry with a soft towel instead of rubbing which can cause unnecessary friction ad potential irritation.
A WORD ON TONERS: Toners are often deemed unnecessary as many modern cleansers are designed to balance the skin's pH levels, reducing the need for an additional toner. Skipping this step is recommended for a streamlined routine, minimizing exposure to unnecessary ingredients.
INGREDIENTS TO LOOK FOR ✅
Ceramides, Hyaluronic Acid, Glycerin, Vitamin C, Botanical Extracts, Cold-pressed Oils, Aloe Vera, Chamomile, Squalene, Enzymes
INGREDIENTS TO AVOID ❌
AHA/BHA Acids, Alcohols, Scrub particles, Sulfates, Mineral oil, Synthetic Dyes, Triclosan, Propylene Glycol, Parabens, Tea-tree, Lavender, Citrus-extracts.
PROTECTIVE & BRIGHTENING AM ROUTINE
During the day you need to shield your skin from harmful UV rays, blue light emitted by screens, and pollution, especially if you’re living in the city.
Skipping this step could negate the overnight progress your skin made. You don't need to purchase both a moisturizer and a separate SPF.
Instead, opt for a hydrating, antioxidant-rich day cream with a mineral-based sunscreen (minimum SPF30).
Steer clear of chemical sunscreens, as they may possess hormone-disrupting properties, potentially impacting your endocrine system.
Optional: I recommend pairing the Cream/SPF with a Vitamin C serum containing 10% or higher concentration. This versatile ingredient effectively promotes collagen production, reduces age spots, brightens the skin, and provides essential protection. It's a valuable addition to fortify your anti-aging regimen and suits almost everyone.
EXAMPLE AM ROUTINE:
Step 1: Gently cleanse your skin according to the guide.
Step 2 (optional): Apply a targeted serum with at least 10% Vitamin C.
Step 3: Wait for 30 seconds to 1 minute, then apply a moisturizing cream with broad-spectrum SPF of minimum 30.
FREQUENCY: Incorporate this routine every morning. Should you experience sensitivity issues with Vitamin C, adjust by reducing the frequency and use the serum a few times a week.
TIP: When applying your products, adopt a gentle and upward motion technique to help minimize potential tugging and maintain skin elasticity.
A WORD ON EYE CREAMS:
Well-formulated face creams often provide ample hydration and anti-aging benefits, including the delicate eye area.
A quality face cream with peptides, hyaluronic acid, and antioxidants can effectively combat aging signs without the need for a separate eye cream.
INGREDIENTS TO LOOK FOR ✅
Vitamin C (10+%), Zink oxide (safe spf), Titanium Oxide (safe spf), botanical extracts, hyaluronic acid, glycerin, peptides, niacinamide, Vitamin E, Ceramides, Fatty acids, Berry extracts, Cholesterol, Sodium PCA, Lactic acid, Mushroom extracts, Algae extracts, Cold-pressed Oils.
INGREDIENTS TO AVOID ❌
Oxybenzone (chemical spf), Octinoxate (chemical spf), Octisalate (chemical spf), Octocrylene (chemical spf), Homosalate (chemical spf), Avobenzone (chemical spf), Perfume, Parabens, Artificial Dyes, Mineral oil, AHA/BHA-acids, Silicones.
FIRMING & LIFTING PM ROUTINE
This is where the magic happens. When you sleep, your skin does important repair work from the day's environmental stress.
Collagen, a key protein for skin firmness, is produced the most at night. After 50, this process slows down, so it's crucial to help your body keep making collagen overnight.
Use a product with collagen-boosting ingredients like retinol, botanicals, and peptides to firm and lift your skin.
Use ONE ACTIVE product at night, as layering can mess with the effects, and the ingredients might cancel each other out.
Optional: If your skin is very dry, consider incorporating a facial oil into your evening routine.
Opt for a cold-pressed and unprocessed option. Apply the facial oil after your treatment for added hydration and nourishment.
TIP: I recommend Birchtech Hybrid Serum/Cream, an all-in-one solution for your nightly skincare needs.
Infused with 0.5% time-released retinol and clean, natural actives, it works overnight to lift, firm, smooth and refresh mature complexions. FInd out more here.
FREQUENCY: Apply this product evenly to your face and neck in the evening. No additional products are necessary. If using a facial oil, wait 30 seconds to 1 minute before applying for optimal results.
EXAMPLE PM ROUTINE:
Step 1: Gently cleanse your skin according to the guide.
Step 2: Apply Birchtech Hybrid Serum/Cream evenly to your face and neck.
Step 3(optional): Wait for 30 seconds to 1 minute, then apply a few drops of a nourishing facial oil.
A WORD ON EXFOLIANTS: When incorporating retinol for mature skin, skip extra exfoliants. Retinol promotes gentle exfoliation by boosting skin cell turnover. Additional scrubs risk over-exfoliation, causing irritation, and inflammation. Prioritize a balanced, gentle approach, letting retinol work without harsh physical exfoliants, at least for the first few weeks.
INGREDIENTS TO LOOK FOR ✅
Retinol (time-released), Hyaluronic acid, Vitamin C, Vitamin E, Cold-pressed oils, Botanical actives, Peptides, Mushroom extracts, Ceramides, Fatty acids, Berry Extracts, Glycerin, Tree Saps
INGREDIENTS TO AVOID ❌
Perfume, Essential oils, Parabens, AHA/BHA Acids, Synthetic dyes, Silicones, Essential oils, Lavender, Citrus extracts, Alcohol, Animal-derived ingredients, Mineral oils, SLS, Hydroquinone
ANTI-AGING NOURISHMENT
As you simplify your skincare routine, don't underestimate the transformative influence of nourishment from within. It's not just about what you apply to your skin; it's also about cultivating vitality through your diet, fostering a holistic inside-outside synergy.
For a well-rounded approach, consider adopting an anti-inflammatory diet, a cornerstone for mature women seeking enduring well-being.
Among the myriad choices, the Mediterranean diet shines as a beacon of longevity.
Abundant in omega-3 fatty acids from fish, complemented by healthy fats and a spectrum of essential nutrients, this dietary gem is celebrated for its proven benefits.
Boosting collagen production is also possible through supplements. I recommend Collagen peptides or, for a more holistic approach, Chaga Mushrooms. Not only do they enhance collagen production, but they also possess anti-inflammatory and immune-boosting properties.
ANTI-AGING FOODS TO LOOK FOR ✅
Clean collagen supplements, Chaga mushroom, green leafy vegetables, tomatoes, Paprika, low glycemic carbohydrates such as sweet potatoes and quinoa, olive oil, fresh fish and seafood, berries like strawberries & blueberries, eggs, Greek yogurt, chia seeds, legumes, and beans (if tolerated).
FOODS TO AVOID ❌
On the flip side, avoid highly refined and processed foods. Steer clear of ready meals, sugary foods, baked goods, seed oils, processed meats like ham, sausage, and bacon, crisps, white rice, and pasta.
OVERVIEW STREAMLINED ROUTINE FOR MATURE SKIN
AM:
-
Cleanse with a cream/oil cleanser. Gently pat with a soft towel.
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(Optional) Apply a 10% Vitamin C serum.
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Apply a nourishing mineral-based SPF/Cream with a minimum SPF of 30, enriched with antioxidants.
PM:
-
Cleanse with a cream/oil cleanser. Gently pat with a soft towel.
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Apply a rejuvenating treatment featuring retinol + botanical actives.
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(Optional) Follow up with a hydrating facial oil.
PLUS - Inner Nourishment:
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Boost collagen production with a Collagen and/or Chaga supplement.
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Embrace fresh, anti-inflammatory foods, such as those found in the Mediterranean diet.
With this simplified routine, you can achieve transformative benefits with just a few key products. It's especially beneficial if you're looking to:
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Minimize the appearance of fine lines and wrinkles
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Improve firmness and elasticity
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Reduce age spots
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Hydrate and plump the skin
By following these suggestions, you can invest in a minimal number of products while still providing your skin with essential nutrients for aging gracefully.
If you're interested in trying any of the products from NOOMI, you can do so confidently, as we offer a 60-day guarantee for new customers.
If you're not satisfied with the products for any reason, simply send them back within 60 days for a refund.
Should you have any further questions or need advice, please don't hesitate to reach out. I'm here to assist you in achieving your skincare and wellness goals!
You can start a conversation with me through the pink chat widget right now or shoot me an email.
I hope you found this guide helpful, and I'm eagerly awaiting to hear from you soon.
With Gratitude,
Tindra Eriksson
Founder, Registered Aesthetic Nurse & Cidesco Certified Esthetician
BirchTech Hybrid
Combined cream and serum in one for a streamlined routine that lifts, firms, and smoothens mature skin overnight.
Wild Blueberry Oil
Brighten, and hydrate dry, lackluster skin. Experience instantly plump and smooth skin with a radiant glow.
Chaga Elixir
Chaga boosts collagen and hyaluronic acid production, resulting in a firmer, more supple appearance.
Pioneering Skincare Solutions for Mature Skin!
⭐⭐⭐⭐⭐
"Oh my god, my skin looks and feels incredible. Enlarged pores, poof gone. Magical glow, plumped complexion, and even skin texture and tone. I also apply it on my neck where I may have concerns about sagging skin, and this had made a BIG difference."
— Evangelyn F.
"The product is great for minimizing the appearance of wrinkles and age spots. Upon application, it leaves the skin feeling smooth and soft, with the appearance of much younger skin. The price is very reasonable for
what you get. I love this product."
— Susan P.
"I love this product. I didn’t think it was possible to have a face cream that was not only gentle on the skin but also effective. I will soon be turning 50 and I am post menopausal and this is the happiest I have been with my skin in a very long time."
— Angelina L.
"I’ve been using this product for a month now. I waited to see if there is a difference in my skin. There is ! This product is exactly what I was looking for! Smoother, brighter skin. Feels firmer and looks healthy again."
— Monika J.
"I really love these products, they're light and smooth, the best selection of ingredients I have found yet, particularly with the birch sap base over aqua. I hate the idea of buying a product that is 70% water! I am definitely hooked!"
— Susan L.
"I was looking for a more natural face cream and found this. A little goes a long way. I have the wrinkles, the saggy neck, things are just going south. With this Moisturizer, I'm doing my best to keep my skin in better shape than it was and I really enjoy the results so far."
— Iris S.
"Heaven in a bottle! No better natural face oil out there! Just a minimal amount saturates and moisturizes your face like nothing I’ve ever tried before and it just smells divine! I will 💯 reorder!!"
— Janette C.
"I have very dry skin and this elixir gives my skin that fresh..dewy look. I've also tried countless oils and they feel too oily and don't absorb which I really dislike. With this one, my skin feels and looks nice ALL day long!"
— Donna J. M.
It is super hydrating!! It’s great for a day where make up isn’t on your agenda and you want a healthy dewy glow. I sometimes also sleep with a thicker layer at night and it leaves my skin plump and glowing the next day.
— Kira F.